Why? How? What?
Yeah, we actually thought about it. This is the way Birddog will change your world…
We tell the best B2B brand stories – that’s why.
Not the shitty corporate B2B marketing wankery you’ve been peddling for decades. Not the faddie, complicated, meaningless story that neither you nor your customers give a toss about. Not the repetitive business drivel rolled out again and again.
But you’re still peddling that same old story. Same as you’ve always done. Same as everyone else. The same. So here you are, again. Wondering whether to take the well-worn path to Shitsville, or maybe this time, just maybe, you’ll choose life.
Because this time you’re ready. This time you’ve thrown away your useless spreadsheets and marketing automation algorithms. This time you’ve called war on the pitches, the processes, the procurement policies. This time, all you care about is turning your complex, boring, business proposition into a simple, creative story with a simple model – the Creative Platform®.
If that’s what you’re looking for, that’s why you’ll choose Birddog.
How We Do It.
We’ve learned so much in 25 years about brand positioning and building better B2B brands, that we wrote a book about it. Actually, we wrote the book about it – Creative B2B Branding (no, really). It remains a #1 business book on Amazon.
But writing about creative B2B brands isn’t the same as building them. So we developed an award-winning process for that too – the Creative Platform®.
We use our experience, insight, and creativity to investigate, interpret and articulate brands in a way no one else can, because no one else cares.
You can’t stop a good story. It’s contagious. It spreads. With you, without you, in spite of you. Or because of you.
What We Deliver.
We work at the top of the B2B marketing stack to shape and deliver Brand Strategy, Brand Positioning, Brand Messaging, Brand Architecture, and Brand Identity. In the middle, we visualise and interpret the brand with our Creative Platform®, comprising Creative Concepts, Creative Design and Creative Copywriting. At the coalface, we produce Web Content, Social Content and almost every form of online and offline Collateral Content.
We don’t dick around with process stuff – media, data, email, events or community management. The channels, the platforms, the tools, the processes – you can handle. You need Birddog for the stuff you can’t do, because your activities are worthless unless you have a good story.
You give us complex, boring, business propositions, we turn them into simple, creative, compelling stories. Can we help you specifically? Call and ask – we’re good, but we’re not telepathic.