This was a recent question posted on Twitter So, ‘what does world-class engagement look like? One Birddog Twitterati offered an answer in 140 characters or less ‘Creative genius, amazing results, intertwined in every way’.
Creative genius
Creativity is subjective. What may appear great to one person may not make sense to another. Whilst creative genius is considered [...]
Posted in Creative, News, Social on Tuesday, March 17th, 2009 [No Comments »]
While millions of consumers ‘Facebook’ each other every day, B2B marketers remain scared, ignorant and at the very least slow to adopt social media methods. The conversation to date has been about web 2.0 technology – the engineering. But once the technology is accepted, the issue becomes how to use and crucially, how to use [...]
Posted in Creative, News, Social on Thursday, March 5th, 2009 [No Comments »]
International business travel. It truly sucks. I’ve never really quite come to terms with the conditioned association of the airport – to holidays. Going to the airport for business doesn’t work for me. It’s hugely depressing. You inevitably have to wake up at some ungodly hour to catch an insanely early flight to an anonymous [...]
Posted in Blog, Creative on Thursday, May 1st, 2008 [No Comments »]
